Tag Archives: marketing
Claritin or Candy?
Quick: take a look at the picture to right. Is it a toy or a candy? Give up? It was a trick question, of course: the product in question is Loratadine 5 mg tablets, also known as Children’s Claritin. And therein lies the problem. Merck and DreamWorks got into some deep water last month for … Continue reading Claritin or Candy?
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